It has long been the case that the teacher in charge of education technology has been expected to keep everything ticking over with virtually no budget and very little time -- especially in primary schools.
Read MoreHow to run an event, such as a webinar, without tears
In yesterday’s article, we asked Why should an edtech company run a conference or webinar programme? In this article, we look at things to consider in order to maximise the chances of your event being a success.
Read MoreWhy should an edtech company run a conference or webinar programme?
Running a conference, a webinar or a series of webinars, can be a very useful marketing tool for a company.
Read More11 Marketing trends in 2021
Do a search on the internet and you will discover that there are many, many articles on this theme, most of which agree with each other only in one or two areas.
Read More10 tips for launching your business strategy
Before considering any ideas, we ought, perhaps, to consider the question: why bother? After all, the situation is so fluid that any strategy you prepare now could be rendered out of date by next week. If one thing has proven to be certain about the pandemic, it’s that nothing is certain. It’s almost like trying to build a house on sand.
Read MorePublishers and E-books: making haste slowly?
Why are ebooks priced at almost the same level as printed books? (I’ve actually seen a Kindle book priced higher than the print version.)
Read MoreThere's nothing new about snowflakes
My first reaction when I see people ranting about some trivial thing on social media is to envy them for apparently having nothing terrible to worry about.
Read MoreBarriers to purchasing education technology
This article outlines some general factors that prevent heads of department and other school leaders from buying products and services.
Read MoreOn this day: Covid19 and the ed tech revolution
It’s astonishing to realise that a year ago today I wrote about education technology in the context of dealing with the educational fallout from Covid19.
Read MoreConventional non-wisdom (Updated)
Should you have a Computing leaflet or prospectus to give to potential students or their parents?
Read MoreThe Tyranny Of Relevance (Updated)
In his exposition of his views in favour of liberal education, he used the term 'the tyranny of relevance'. Although he wasn’t talking about Information and Communications Technology (ICT), this phrase did strike a chord with me. Is there perhaps too much store set by 'relevance'?
Read MoreOn this day #22: When to be over-cautious
I’ve seen a lot of half-baked initiatives emanating from schools. As for governments, well it’s almost what we’ve come to expect.
Read MoreResearch, teacher training, teachers' email addresses -- in the year 2000
“It seems to me that the folks at the Teacher Training Agency have not so much *lost* the plot as are still looking for it.” Another delve into the edtech issues of the day in the year 2000!
Read MoreBroadband in schools -- circa 2003
If you look up broadband in schools, the story these days is that the provision is deemed “inadequate”. I think that’s a lot to do with how aspirations have risen over the past couple of decades, and is therefore a good thing.
Read MoreThe Key Stage 3 ICT Scheme of Work, NOF Training, and other issues in 2000
“There are people around now who are 17 years old. They started formal schooling when they were 5 years old -- in 1988. And some of them have come out of school not knowing one end of a computer from the other!” I hope this still isn’t the case today, but then I tend to be an optimist.
Read MoreOn this day #21: An interesting meeting at Bett
Gosh! It’s ten years since I wrote about meeting at Bett someone who had approached me for advice from the other side of the world. How far off those days seem right now.
Read MoreOn this day #20: Digital literacy and "coding"
Is being digitally literate synonymous with being able to code?
Read MoreHappy birthday, Digital Education!
Six years ago today I announced the launch of free newsletter, Digital Education. Back in 2000 I had started a newsletter called Computers in Classrooms. That name was pretty cutting edge at the time, but after 14 years how quaint it seemed!
Read MoreOn this day #19: Who's in charge
On this day #18: Don't focus on the goal
As an education technology leader you need to have a vision, you need to have goals. But once you have established the vision and goals, it’s a good idea to forget about them.
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